24 May

Van Media And Its Advantages For Advertising

There are so many things now that you can think of for your advertising. With the immense expenses that are used for pricey advertising, other entrepreneurs are now turning into inexpensive way for advertising.

The media van is a cost-effective way that is commonly used for advertising nowadays. This method for advertising has been conformed to be absolutely effective also for advertising a particular service or product. The media aired on the van are truly eye-catching to the public. As you go out on the street you will see that there are vast of this vans passing by from varied companies. If you dont know what this van is, it is a vehicle with fitted television airing the ads.

Aside from the effectiveness of the van media for the advertising there are other advantages in using this one. When you consider using a van media for advertising your product or service you will absolutely have a great chance to attract and get more customers. In addition to that, your product or service will become really popular. Because of that people will easily remember your product and service, thus they possibly have it than others.

Lastly, when you try using van media you will not spend more. In other methods of advertising you will get to spend so much because of high charge of the advertising company. Though you will also work with a company providing a van media, the cost for this is quite less. With this you will surely save some amount for your advertising.

If you want something new for advertising what your business have, then this van media is the perfect one for you. With the effectiveness of it in advertising, surely your business will become popular and in demand in the market. This will also help your business to become successful.

22 May

Learn More About Car Insurance Companies In Oklahoma City

The internet is a blessing for the customer today. The customer can learn about the best products and services in town before he decides which of these to buy. He can also compare the prices and other features of the products or services he requires and then decide which company offers him the best deal. There are many ways to go about this but if one uses the internet and the popular search engines for the same then one will get the most accurate and the fastest information. Everyone has easy access to the internet today and conducting an online search is very easy and simple. This way one can avail information about the best car insurance companies in Oklahoma City at the click of a button. Most of the people run the online search today to find the most well-known insurance companies or the best policies for vehicles.
Check internet for more information
There is so much information available online today that it does not make sense to look anywhere else for this information. All major insurance companies have well d designed websites that are very informative and user friendly. One can access these websites through an online search and then browse through them for more information about the various policies offered for vehicles. Most of the pertinent information can be found on the website itself and if there is anything else that one requires then one could always call the insurance company using the number seen on the website. Alternatively one could fill in an online form found on the website with ones contact details and nature of query. Someone from the insurance company, most likely a customer representative will get back to one along with answers to ones query.
Best insurance cover
Things have become so easy and simple for the customer today and he can learn of the best car insurance companies Oklahoma City at the click of a button. He can first avail the list of the best car insurance companies and then go through their websites one after the other to learn more about their policies and car insurance cover. This is definitely better than going through the local yellow pages or the telephone directory for such information. This method will take one quite long and one will have to keep making endless phone calls to the insurance companies for more information about their policies. Comparing insurance policies is the best way to avail the maximum benefit providing insurance cover for ones vehicle.

20 May

Claims Payment Record Of The Private Insurance Companies

As we know, there are 20 odd private life insurance companies in India, and there is LIC which is a public sector company. LIC is the 800 pound gorilla, managing to hold on to about 75% market share even 10 years after private companies have been allowed into the life insurance space. The private life insurance companies position themselves on being more customer friendly, wider array of products etc while LIC holds on to its positioning of trust, experience and government backing. One of the key parameters on which to judge a life insurance company is their claims payment record. At the same time, we must note that given that life insurance has become more of a savings and investment product, the returns that they provide are perhaps more important than claims payout ratios. Nevertheless, claims record is definitely not a variable to be ignored.

A table illustrating the claims rejection percentages of the top life insurance companies in 2009-10 is presented below:

Life Insurance Company
Claims rejection ratio (%)

LIC 1.21%
Aviva 9.75%
Bajaj Allianz 5.2%
Birla SunLife 10.62%
HDFC Life 4.67%
ICICI Prudential 3.27%
ING Vysya 4.26%
Kotak Mahindra 4.29%
Max New York Life 12.31%
MetLife 5.94%
Reliance Life 7.05%
SBI Life 14.75%
Tata AIG 12.3%

An important observation from the above table is that the claims rejection ratio of LIC is the lowest, thus implying that their record is the best as far as claims payment is concerned. At the same time, the very high percentage of claims rejection of SBI Life and Max New York Life surely comes in as a surprise.

It must however be noted once again that in Unit Linked products that life insurance companies promote aggressively (or at least was promoting till Sep 2010) , the returns earned on the fund is perhaps a more important variable than the claims payment (or rejection) ratio. However, for non life insurance companies, which offer pure protection/insurance products with no savings or investment component, claims payment is the crucial variable along with the speed of processing of claims.

Let us now look at the incurred claims ratios of the non life insurance companies:

Non Life Insurance Company
Incurred claims ratio

New India Assurance 89%
Oriental Insurance 99.69%
United India Insurance 78.62%
National Insurance 99.16%
Royal Sundaram 68.95%
Reliance General Insurance 77.3%
Iffco Tokio Insurance 83.44%
Tata AIG 60.54%
ICICI Lombard 85.35%
Bajaj Allianz 71.9%
HDFC Ergo 80.73%
Bharti Axa 104%%

One data point that stands out from above is that Tata AIG General Insurance seems to be sourcing the best quality business from the underwriting point of view, whereas the claims payment ratio of Bharti Axa seems to be quite high. Alo,the claims payment ratio of the public insurers, at an overall level, is higher than that of the private non life insurers.

20 May

How To Become A Successful Lic Insurance Agent

The job of an Insurance agent also called as insurance sales agent is the most challenging of all. They are a lot in demand now-a-days because of their ability to convince and sell insurance to a vast number of people. If you willing to have a rewarding career in the field, you need to have some basic skills and an ability to talk and think big. As an agent, you will have to interact with families, corporates, individuals, etc. and convince them to purchase policies of their choice. Insurance agents sell various kinds of insurance policies like health, life, casualty, long term care, and disability insurance.
You need to have an excellence in salesmanship and service. Before initiating your career as an insurance agent there are a few qualities that you should possess.
1.Good communication skills: For obvious reasons, Insurance agents are the people who have to have strong communication skills. An agents job is to speak all day, they have to communicate with people from various fields about the different insurance policies. It is obligator for them to communicate in a decent and a fine manner to save time and attract customers.
2.Competitiveness: Competitiveness is a valued characteristic. With the increasing demand for insurance agents, it has become necessary for agents to perform in a competitive manner. You should keep an aggressive and dominant personality on field to be ahead of others. The competitive nature compels insurance agents to work harder.
3.Ambitious: Having a high ambition is a part of every job. The job of an insurance agent is to be all day on field. Being an insurance agent means thinking and talking big. You should hold big dreams and goal in life. This way you will be able to stay in momentum. Ambition is an inner persuader that can make you achieve your goals.
4.Relationship builder: Every insurance agent should have a social element in them. You will have to be genuine enough to build strong relationships with ease. Try to be friendly with everyone you meet, this will help you in build a strong network of clients and will also be helpful in the future. Make your customers feel important and treat them as family.
These are some of the important qualities that every insurance agent should possess to go ahead in his career.

20 May

Tort Laws Mean Texas Auto Insurance Is Critical

Texas Auto Insurance Keeps You Safe When At Fault

Most states today require that drivers carry insurance on their vehicles in order to be allowed to drive, and Texas is certainly no different. Texas auto insurance policies help keep both you and other parties safe. In the event of an accident, your insurance policy can pay for bodily injury and property damage done if you are at fault, and the other partys policy will do the same if they are at fault. Unlike many states, Texas does not have a no-fault system. This means that one party is always deemed responsible for an accident and that if you do not have Texas insurance, you could be responsible for major expenses and fines.

What Happens If You Dont Have Auto Insurance in Texas

If you are caught driving your car without auto insurance in Texas, you can be subject to hefty fines and penalties. Repeated offenses will also result in the suspension of your driving privilege. But the real costs happen if you are in an accident without coverage. Without insurance, not only will you be subject to fines and legal penalties, but you will have to pay for property damage, bodily injury, and any resulting death out of your own pocket. Simply put, driving without Texas auto insurance is very dangerous ground.

What to Seek in Texas Auto Insurance

When you are looking for quality Texas auto insurance, there are a few things you want to look for. When you can find all of these things in an affordable policy, you can breathe much easier.

Texas insurance that meets all state minimums

Auto insurance in Texas that covers the full

lien, if any, on your car

A policy that will pay quickly in the event of

an accident

A policy with affordable premiums and all

needed coverage

Great Texas Insurance Can Keep You Safe

Having a quality policy for auto insurance in Texas can give you greater peace of mind when you are behind the wheel. An accident can destroy your life and your finances, and knowing that you have the coverage you need can make a big difference. Taking the time to find the right policy for your needs should always be a priority, and you will find that in some cases it may prove much better to get coverage above and beyond state minimums. Speak with an insurance agent to find out what type of policy might be best for your needs.

19 May

Free Advertising For Plumbers For All Your Plumbing Needs

There are many channels or rather websites on the internet platform that create an opportunity for you to advertise for free in their websites. Free advertising for plumbers is very much possible in free plumbing classifieds and also number one directories of local plumbers. Placing an advertisement in a national directory might not serve the purpose at all. Concentrating on advertising in the local directories will definitely work wonders for anybodys plumbing business.

There are different methods in which one could use free advertising for plumbers. Free advertising for plumbers is very much possible when you link your website to any other companys website or write an article and get it posted on the website. You have a choice to select the method you wish to operate through. You could get listed in any of the directories that serve exclusively the purpose of finding plumbers. London free advertising helps reach the target people easily.

With the help of free advertising for plumbers you are letting everybody find you on the internet and they getting in touch with you for their plumbing needs become easier. Reaching your target people will become easy if you have a well designed website that speaks of your services on your behalf.

The numerous free advertising for plumbers sites offer a great scope for every plumber to get his share of business in the local area he belongs to. Getting the website and then optimizing it in such a way that it gets lifted during the search results will prove to be wonderful for any plumber. Without free advertising, your costs could shoot up like anything and you will have to invest a sizeable amount for the same. But with free advertising for plumbers, your advertising costs are cut to almost minimum and hence you can take good advantage of the same.

18 May

How To Make Car Insurance More Affordable

A lot of people feel that car insurance is unnecessary and expensive. However, without car insurance you really never know what could go wrong with your car. If you own a comprehensive policy you at least have a financial backing for everything the car might need. Not having to be accountable for the expenses that your vehicle keeps spurting allows you to use your car without any worries. As for car insurance policies being expensive, you save a lot more money with car insurance than without it. Shelling out the money for damages to your car from your own pocket ends up being a lot more costly. These days there are several ways to make your car insurance a lot more affordable and your premiums much cheaper.

You can find much cheaper car insurance policies by just compare shopping online. By going through a lot of policies and weighing the pros and cons for each you can find a policy that suits your requirements the best and is still more affordable than any of others. No matter what you’re looking for, you can find the ideal car insurance for you and your family online. With the amount of options available you can find policies that seem to be tailor made to your needs. Online car insurance policies also come with deals and discounts sometimes, making your policy much cheaper.

Your driving habits make a big difference when your car insurance premiums are being calculated. If you have a clean driving record, you insurance provider will charge you much lesser for the policy than he would otherwise. Make sure you drive safe and take care of your car and your car insurance will be a lot more affordable.

When you apply for a car insurance policy make sure you look at what the insurance provider of your other policies is offering you. A lot of companies might give you a discount if you buy all your policies from them, and the discount makes your choice of car insurance very cheap. Look at all the options available and you’re bound to find a policy that suits your lifestyle and has everything you require.

Car insurance is very important in contemporary times. Without it you’re left very vulnerable to the costs of car damage or theft. Buy car insurance and choose to drive the safer way. A car insurance policy is a lot easier to find than you think! ________________________________________________________________________________________________________________

Pranav Sharma is an insurance agent based in Mumbai; Pranav assists individuals and corporates in purchasing the right Car Insurance online & often shares his insights about the general insurance industry on internet.

17 May

Car Wrap Advertising

Advertising on cars:

This comes under the category of “Mobile Outdoor Advertising” or “Mobile Hoardings” or “Mobile Billboards” or “Wrap Advertising”

Advertising on cars has come into existence because of the limitations of Billboard advertising. Billboards are static and expensive.

1) Only people who go through the particular road or junction where the billboard is present can see the advertisement on it. That too when they stop or pause because of traffic signals or traffic jams. So, the target customers in the case of billboard advertising are limited.

2) Billboard advertising is also expensive. The cost of a single billboard advertising located at a busy road generally runs into lacs of rupees per month. So, companies with limited or small advertising budgets cannot opt for this medium. Only corporates can afford.

Also print media and electronic media, target people who are sitting are indoor i.e those in homes or offices. There is no specific media for people who are outdoor and mobile or commuting. i.e. who are on the move through the busy roads.

“Advertising on cars” bridges this gap in the advertising mix. It targets the complete outdoor market, i.e. people who are on move, walking or driving or traveling in cars or buses or trains. It is very cost effective and influential compared to billboard advertising.

These cars move around the city thereby taking your brand message to your target customers all over the city. These cars move through the busy roads and pass through your target geographic areas, thereby allowing you to target customers geographically.

You can select cars that drive through your target areas.

Advertising on cars takes your brand to millions of your customers in the city, thereby creating brand awareness. It creates millions of impressions all over the city in your customer’s minds, thereby increasing your brand equity. It keeps your phone ringing always and getting you new and repeat customers. It increases your sales and your profits dramatically.

According to market surveys, it is revealed that “more than 90% of the people remember the advertisement on the cars and were able to recollect the message on the car”

When you advertise on a moving vehicle like a car, it catches the attention of people it moves through, whether they are pedestrians or those waiting on roads or people watching from their buildings or offices or people driving on the roads or those commuting by various other modes like motor bikes, autos, cars, bus or train etc.

Advertising on cars is more effective during peak hours in a day i.e. When there is huge traffic on the roads and vehicles moving at a snails pace and during traffic jams

14 May

Financial Planning – A 6-step Process

The financial planning process can be broken down into the following six steps:

1. Establishing and defining the relationship with the client

2. Gathering client’s data for the purpose of analysis

3. Analyzing and evaluating the client’s financial status

4. Developing and presenting financial planning recommendation(s)

5. Implementing the financial planning recommendations 6. Monitoring of the plan

The following are the details.

1. Establishing and defining the relationship with the client

To go through this step, the financial planner will have to define the scope of the engagement with the client. Prior to providing any financial planning service, the financial planning practitioner and the client will have to mutually define the scope of the engagement.

This is really quite important. The process of mutually defining (and agreeing) the scope helps to spell out the type of activities that are necessary in order to carry on with the provision of the service.

This may include but not limited to

a. Identifying the services to be provided.

b. Disclosing if there is any material conflict of interest from the financial planner.

c. Disclosing the how the financial planner is to be compensated

d. Determining the client and practitioner’s responsibilities.

This first step is necessary to establish realistic understanding for both the client and the financial planning practitioner (or financial planner).

2. Gathering Client Data

This step is basically a process to find out more about the client and will cover the following areas:

a. Determining a client’s personal and financial goals and priorities.

b. Obtaining quantitative information and documents from the client.

3. Analyzing and evaluating the client’s financial status

During this step, the financial planner takes the client’s data to thoroughly analyze them. This is to gain an understanding of the client’s financial situation and then evaluating how much of the client’s financial goals and priorities can be met by the client’s resources and current action.

4. Developing and presenting financial planning recommendation(s)

The financial planner will determine and evaluate all reasonable solutions available for the client. He will then have to develop suitable financial planning recommendations, taking into account step (3) above. Once he has developed these, he then presents it to the client. The client will then consider if he wants to implement them.

5. Implement the financial planning recommendations

At this stage, the client will have agreed on certain recommendations or solutions to be implemented. The financial planner and the client will mutually agree on the type of services (if any at all) to be provided by the planner.

6. Regular review of the plan

This step involves monitoring and reviewing the recommendations and the client’s progress of the financial plan. It may also involve reviewing and discussing with the client on the changes (if any) in his personal circumstances as well other new situations e.g. changing tax laws.

Reaching your financial goals is not too hard, as long as you follow this six-step process.

14 May

Choose A Comprehensive Jewellers’ Insurance Cover

Running a jewellery shop involves a wide range of risks because you deal with expensive jewellery. Therefore, it makes great sense to purchase a comprehensive insurance package to covers risks coming from all possible sources – employees, customers, vendors, damage, theft and others.

Whether your jewellery business is small or large, you need to protect your expensive jewellery stock. Choose a comprehensive cover that suits your particular trade.

Things to consider while choosing a cover
Businesses in general and jewellery shops in particular, involve great measure of risk, given the nature of the goods involved – precious metals like gold, silver, platinum, diamonds and other precious stones – widely used in jewellery. Therefore, it is better to purchase a comprehensive jewellers’ insurance policy that covers all possible risks. It is very important to consider the following.

Coverage for goods in transit
This coverage makes sure that your expensive jewellery stock is covered for any risk of accidental damage or theft that may happen in the transit. It covers the risk when it is being transported from one place to another.

Replacement or cash settlement
This insurance covers the damage of loss, due to theft, or damage. It covers the cost of replacement of the jewellery. You could also go for actual cash value. This value is fixed according to the price when it was lost.

Fixtures and fittings
Fixtures and fittings include your store equipment such as computers, cash registers and other contents, which are very high in value and the loss of these contents may badly affect your business. You therefore, need to consider the risk to the fixtures and fittings and purchase an appropriate insurance cover.

Coverage against business interruption
Business interruption coverage protects against the risk of interruption to your business. For example, natural disasters such as flood or storm may damage your business premises, resulting in temporary closure and loss of sales. Business interruption insurance compensates for the losses your business incurs during the interruption period and the damage and repair expenses that you bear.

While choosing a comprehensive insurance coverage for your jewellery shop, consult professional expert insurance brokers. They will help you choose the right type and amount of coverage to protect against all the potential risks to your business. Some also tailor the insurance policy according to your business requirements.

Choosing a comprehensive jewellers’ insurance cover, will therefore, protect your business against probable risks of all sorts.